
The 328-seat brasserie coming to Harvard Square has a name: Beat Hotel.
Originally referred to as Liberal Servings by restaurateur Jack Bardy, the Brattle Street eatery now appears as Beat Hotel on a name-change request to be heard Tuesday by the cityโs License Commission. An alcohol license is pending at the state level.
Update:ย The commission granted the name change to Beat Hotel. Attorney Sean Hope, appearing before the commission for Bardy, said the alcohol license approval was expected โin the next week or two,โ but he didnโt have an anticipated opening date for the restaurant.
The bid to replace Harvard Squareโs shuttered Tannery clothing store at 11a Brattle St. with a restaurant and venue for jazz and poetry began with an April 3 visit to the commission, where he had plenty of support by fans of his South End venture The Beehive. But by October he knew he wanted a name other than Liberal Servings.
The name Beat Hotel has resonance as a jazz club with poetry readings; it hearkens back to a time literature was being reshaped by the Beats, including writers and poets such as Allen Ginsberg and William S. Burroughs, and when jazz was being reshaped by artists such as Miles Davis and Charlie Parker.
While Bardy has said music at the site โwill be tasteful and appropriate to the neighborhood. The idea is to provide primarily live โbackgroundโ music such as a jazz quartet that complements the dining atmosphere without being overwhelming and noisy,โ the name change and more recent comments by music director Bruce Ferrara suggests a shift in emphasis.
Ferrara told The Harvard Crimson last year that he hoped to help return a vibrant music culture to Harvard Square. โIt used to be exciting and interesting and inspiring. It really hasnโt been that way for 20 years,โ he told Crimson writer Kerry M. Flynn.
Jazz is also played four or five nights a week in Regattabar, in the squareโs Charles Hotel, but the club has a reputation as upscale and more likely to host touring national acts.
Reports that Bardyโs restaurant and nightclub would open this spring โ possibly in April โ werenโt borne out, but Bardy is likely to be asked details on size, menu, hours and music Tuesday by the commission.
The License Commission meets at 6 p.m. Tuesday in the basement of theย Lombardi Building, 831 Massachusetts Ave., Central Square.


