Cape Cod style is a blend of preppy and coastal cool rooted in New England tradition – a summer look about relaxed elegance, nautical stripes, sun-washed neutrals and layering intended to look at home from the docks to dinner.
The Kennedys made Cape style iconic. From Jackie O’s chic headscarves to JFK’s laid-back knits and chinos, their Hyannis Port wardrobe remains the blueprint. Even if you’re not visiting the Cape this summer, you can emulate their effortless charm with a few essential pieces.
Start with a marine-blue-and-white striped top like this classic from Saint James ($135, which may mean it’s time to head to The Garment District or other secondhand shop). It’s a must for any beach town. Pair it with white jeans or linen shorts and you’re halfway there. Bring along the LL Bean Boat and Tote Large Weekender, a bag that’s sturdy, iconic and practically made for Cape weekends.
Need help building your look? A capsule wardrobe guide is a great place to start. Cape Cod fashion isn’t about chasing trends, but about timeless polish. Dress like you belong and you will.
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